McLarens group is seeking an aspiring, energetic & a competent individual to join under Manufacturing & Distribution cluster as an Executive – Marketing.
Key Responsibilities
- Develop and implement marketing strategies aligned with company goals.
- Conduct market research to identify target audiences and understand market trends.
- Analyze competitors’ strategies to find opportunities for differentiation.
- Handle all Public Relations initiatives for McLarens Lubricant Ltd.-Industrial.
- Plan and execute advertorials and press ads to support marketing campaigns.
- Identify PR opportunities for company and propose them to the Joint Managing Director.
- Engage customers through direct marketing initiatives.
- Gather customer feedback to improve products, services, and satisfaction.
- Liaise with sales teams to align marketing and sales objectives.
- Work with external agencies, vendors, and stakeholders to implement campaigns.
- Write and edit marketing copy, blogs, newsletters, and social media content.
- Collaborate with designers and content creators to produce engaging materials.
- Oversee content creation ensuring brand consistency and guideline adherence.
- Manage marketing budgets to ensure cost-effective campaigns and resource allocation.
- Measure the effectiveness of marketing activities and provide performance reports.
Qualifications and skills
- Bachelor’s degree in Marketing, Business, or related field.
- Minimum 2 years experience in marketing role.
- Strong communication and interpersonal skills.
- Creative mindset with a strong attention to detail.
- Ability to manage multiple tasks and deadlines.
- Proficiency in digital marketing tools and analytics.
An Attractive remuneration package along with industry fringe benefits and excellent career opportunities awaits the right candidate. If you are interested in the above vacancy, please apply below.